Rules Relations

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Entry Guidelines

  • All the licenses, music, lyrics, rights of portrait MUST be secured and should have a proof of permitted document to use in the AD STARS festival if a dispute arises. Entrants are responsible for licenses to be secured.
  • All ad descriptions and summaries MUST be written in English. The entrant is responsible for translating their language of the work into English.
  • AD STARS Organizing Committee is not responsible for any cost of the creation, submission, handing and so on. Entrants are responsible for these.

Media Requirements

Video Image Radio Interactive
  • Extension : .MP4, .MOV
  • File size : Maximum 350MB,
    Maximum 3 minutes
  • exception) When Film category exceeds 3 minutes : Submit the original file and upload the edited version that does not exceeds 3 minutes as supporting file.

※ Do not include bars, slate or Black.
  • Extension : .Jpg in RGB
    (CMYK is NOT Acceptable)
  • Dimension : approximately 2400 X 1600 pixel
  • File size : Maximum 3MB
  • Extension : .MP3
  • File size : Maximum 3 MB (by three minutes)

※ Radio entry MUST submit with its English script.
  • Extension : .MP4, .MOV
  • File size : Maximum 350MB
  • URL : (ei. www.adstars.org)

※ Please note that entered URLs must be active from the time you submit your entry until August 31, 2020 to allow for judging.

Consent for Publication

  • All the materials submitted become the property of the AD STARS and cannot be returned.
  • Each entrant authorizes the AD STARS Organizing Committee to screen or publish his/her ads without charge at public or private presentations, wherever and as often as the Organizing Committee think fit.
  • Each entrant undertakes to allow the lending or selling by the AD STARS Organizing Committee of the entries to any interested public or private organization with a view to promoting the AD STARS either directly or indirectly.
  • Any entry may be compiled by the AD STARS Organizing Committee into a collection of entries.
  • Winners have the right to use any award given to them for promotional purposes on condition that this is correctly described.
  • Each entrant confirms to the AD STARS Organizing Committee that they have the legal right to enter the AD STARS on the terms of these Entry Rules. Each entrant indemnifies the Organizing Committee against all liability to any other person, firm or company and all loss arising from a breach by the entrant of any of these rules.
  • The competition entrants permit AD STARS Organizing Committee to use trademarks, animated characters and promotional items from the advertising submissions for the purposes mentioned above free of charge.
  • Each entrant authorizes the AD STARS Organizing Committee to use the entered works including any photographs and any copies made of said works in any broadcast, exhibition, publication or other media indefinitely.
  • The exhibitors should have all the licenses using the music expressed in his/her exhibit or should be able to certify it.
  • The exhibitors, in disclosing his/her exhibits selected as the assignee and license of AD STARS Organizing Committee, may not affect their works nor create any additional expenses.
  • Entrants should be able to provide AD STARS Organizing Committee with a notarization on the authorization of acceptance for all the rights related to the exhibit.
  • AD STARS Organizing Committee understands that the exhibitors agreed not to ask for any expenses / payment related to the act that is conducted for the aforementioned purpose at the time of exhibition.

Confidentiality

  • All entrants grant AD STAR a non-exclusive license in perpetuity to publish, reproduce and/or distribute their submission throughout the world, in all languages and in any medium. Entrants also warrant and represent that the entry does not contain anything which is libelous, unlawful, offensive, harmful, or infringes the rights of others, or that is a breach of any duty of confidentiality.

Judging

1Preliminary Judging Process (On-line)

Sign-up
  • Two kinds of membership:
    1. Professionals
    2. General Public
  • Free Membership
 Category

AD STARS

  • - Film
  • - Print
  • - Outdoor
  • - Radio & Audio
  • - Design
  • - Interactive
  • - Mobile
  • - Data Insights
  • - Social & Influencer
  • - PR
  • - Brand Experience & Activation
  • - Direct
  • - Media
  • - Integrated
  • - Innovation
  • - Diverse insights
  • - Place brand
  • - Creative eCommerce

VIDEO STARS

  • - Branded Information Videos
  • - Branded Entertainment Videos
  • - Branded Viral Videos
  • - Non Branded Videos

PSA

  • - Green
  • - Human Rights
  • - Education
  • - Healthcare
  • - Gender Equality
  • - Peace & Justice
  • - Partnerships
  • - Others

Special

  • - Pivot
Online Submission
  • Divided into Professionals / General Public
  • Entry Fee is Free
  • Entrants upload their works themselves to the Website, www.adstars.org.
Judging
  • Approximately 200 juries will conduct preliminary judging by on-line judging system.
Finalist Announcement
  • Entries will be announced in the beginning of August on the Ad Stars Website.
    Professionals Sector: Advance to the finals

2Note for General Public entrants

  • Notice: General public winners are selected only through preliminary competition(online).
  • The complete winners list will be announced on September 7 on our website.

3Final Judging Process

  • The 1st round final judging will be held from August 3 to 11, 2020 and the 2nd Round will be held from Aug 26 to September 1, 2020 via online.
  • Judging method
    - 1st Round(Online): Juries independently score each finalist. Only top 30 % will be nominated as winning works.
    - 2nd Round(Online) : Due to COVID-19, the 2nd Round will be evaluated online by the judges and Grand Prix, Gold, Silver, Bronze and Crystal prize will be selected with online discussion.

Awards Notice

1Notice to Finalists

  • Finalists will be notified by personal e-mail and also will be posted on www.adstars.org in early August.

2Notice to Winners

  • The winners for each category will be noted via our website on September 7, 2020

3Trophy

  • Winners can purchase trophies or certificates at the AD STARS official website after the final result is made on September 14, 2020.

Awards Information

1Awards for Advertising Professionals

Film Print Outdoor Radio & Audio
  • Grand Prix for film
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for print
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for outdoor
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Radio & Audio
  • Gold, Silver, Bronze and crystal per the sub categories.
Design Interactive Mobile Data Insights
  • Grand Prix for Design
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Interactive
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Mobile
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Data Insights
  • Gold, Silver, Bronze and crystal per the sub categories.
Social & Influencer PR Brand Experience & Activation Direct
  • Grand Prix for Social & Influencer
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for PR
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for
    Brand Experience & Activation
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Direct
  • Gold, Silver, Bronze and crystal per the sub categories.
Media Integrated Innovation Diverse insights
  • Grand Prix for Media
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Integrated
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Innovation
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for Diverse insights
  • Gold, Silver, Bronze and crystal per the sub categories.
Place brand Creative eCommerce PSA VIDEO STARS
  • Grand Prix for place brand
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for
    Creative eCommerce
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for PSA
  • Gold, Silver, Bronze and crystal per the sub categories.
  • Grand Prix for VIDEO STARS
  • Gold, Silver, Bronze and crystal per the sub categories.
Pivot
  • Grand Prix, Gold, Silver, Bronze and Crystal for Pivot.
Grand Prix of the Year
  • Among all the Grand Prix, the two ‘best of the best’ works will be awarded to Grand Prix of the Year.
  • One Grand Prix of the Year will be awarded to the best work about public sector (PSA)
  • The other Grand Prix of the Year will be awarded to one of the Grand Prix from the categories other than the PSA sector

2Awards for the General Public

  • Gold, Silver, Bronze and crystal STARS will be awarded.

3Special Prizes

Network of the Year Agency of the Year
  • This award is given to the Network that earned the highest score calculated(Grand Prix of the Year7, Gran Prix 6, Gold 5, Silver 4, Bronze 3, Crystal 2, Finalist 1) from the credit entered in “Agency Network".
  • This award is given to the Agency that earned the highest score calculated(Grand Prix of the Year7, Gran Prix 6, Gold 5, Silver 4, Bronze 3, Crystal 2, Finalist 1) from the credit entered in "Name of Entrant Company".
Advertiser of the Year Production Company of the Year
  • This award is given to the Advertiser that earned the highest score calculated(Grand Prix of the Year 7, Grand Prix 6, Gold 5, Silver 4, Bronze 3, Crystal 2) from the credit entered in “Advertiser” from last 3 years.
  • This award is given to the Production Company that earned the highest score calculated(Grand Prix of the Year7, Gran Prix 6, Gold 5, Silver 4, Bronze 3, Crystal 2) from the credit entered in “Film/Print/Outdoor Category".
International Honorary Awards
  • This award goes to an individual or organization that has contributed to the advancement of advertising technology and the development of sociocultural responsibility according to an international point of view.

These Awards will be given to the Entrant Company, individuals.

Duplicate trophies can be ordered by other participating parties via e-mail: info@adstars.org or telephone: +82 51 623 5539